There are an abundance of bright and differing choices for complimentary logotype fonts. Whether you have intricate geometric logos or simple plane logos, we have compiled a detailed list of the 50 best fonts for logos in 2020. She writes and photographs for culture and design publications, often makes lists for unnecessary tasks and can be seen collecting velvet for future cults. Looking at the examples above, the cover to Europa/America creates an international and utilitarian look through its use of Univers uppercase letterforms. Giorgio Armani does not use Didot in this logo, but a different one. There are different fonts for different folks. The “TW” in Rational TW stands for typewriter, meaning that this is the typewriter addition to the Rational type family. Its’ creatively flowing and line-based design makes the font ideal for designing logos for modern businesses, startups, fashion brands, and even for bloggers. It’s well worth checking out the full font family and as seen from the example above, each face has unique character. Have a look at this handpicked collection of the best logo fonts and choose the one that works best for your project! Abril Fatface was inspired by the heavy titling fonts used in advertising posters in 19th century Britain and France. With the evolution of font files and new methods for making sure each letter connects properly, script fonts have become more popular than ever. The font will also look great on other types of branding and stationery designs as well. Hi Folks! Serif vs. Sans Serif Fonts: Is One Better. The typeface ITC Bauhaus takes inspiration from Universal and builds on it with the inclusion of upper and lowercase characters, and an overall refinement. Fenix was birthed; this serif typeface is inspired by calligraphy, and offers the chance for elegant readability in larger texts. {{message.actionLabel}} Browse Fonts Font Packs Typekit Web Fonts Foundries Creative Cloud Sign in. Logo fonts can make or break your logo design. Tracking down the perfect font for your logo or brand design project can be difficult. Consider this font if you own an art gallery, an art-related business, or if you need to merge an artistic sensibility with a utilitarian aesthetic. The font comes in 4 styles including script rounded and sans regular. This article was originally written and published in 2016. …Also, that Georgia Armani logo here is not Didot. This font’s thick and crude cuts could work well for a modern butcher shop or could add a homemade touch to packaged goods. Many of these fonts are dazzling as is, but don’t forget that they are also a great way to get inspired about your logo design. Veronika Burian (also one of the collaborators on the font Foco) is truly worth highlighting for her work on Tondo, one of the early fonts to take rounded corners to an extreme. All good. This font is also commonly seen in the fashion world. When combining different logo fonts in one logo design you want to make sure the fonts complement each other. So think carefully about how and where the logo will be used when choosing the font. There are thousands of fonts out there, and that’s exactly why we’ve we’ve put together this list the most notable, game-changing logo fonts of all time. Cloudsters is a sans-serif ligature font that’s been specially made for crafting logos. Script logo fonts are both formal and casual typefaces that have the loops and flourishes of script handwriting. You can use the free version of the font with your personal projects. Sackers Gothic is one of those fonts that feels so human you have to love it. It’s perfect for any fun and multimedia related logo designs, as well as business and tech-related branding works. You want consistency in your copy, your packaging, and your logo. The Bodoni typeface surfaced during a time when typeface designers were experimenting with the contrast between thick and thin type characteristics. Start selecting a logo font by first determining your brand personality (how your brand sounds and feels to your audience). This font is perfect for designing logos for personal and creative brands. Caos font comes with a unique monogram design that surely attract your coustomers. Overall, the family’s design is clean, straightforward and works brilliantly for logo and headlines alike. Today we’re helping you find the best font for your logo designs. Freeline font can be used to design logos for tech-related brands, movie titles, posters, headers, and more. Oxigen is a unique and minimalist logo font that’s most suitable for designing logos for fashion and luxury brands. Is all the font you mention are free for commercial use..?? Continue your search for the greatest fonts with our best poster fonts and monospaced fonts collections. This font is ideal for crafting logos for luxury, fashion, and apparel brands. 100 Best Arabic fonts that you can use. Thicker and bolder fonts are great attention grabbers. Choose this logo font for contemporary and narrative magazines and journals. It’s close to Helvetica design-wise, and conceptually close to Univers, and would partner up well. Thanks for the Tutorial. Rockwell’s letterforms are pleasing in their simplicity. This can be seen in the fun curls of the “t”, “i” and “l”. What to learn more about logo design? Choose this logo font when you offer bespoke services to a wider audience, and/or if the details truly matter to you. Choosing the right typography can help to tell your brand story and amplify the impact of your logo whenever and wherever people see it. Because the serifs are so expressive, they can easily be used in a playful context—as seen in the early Apple branding. Modern vintage designs are all the craze these days. The unusual, geometric letterforms project an optimistic modernism. This font is perfect for all your feminine brand logo designs, product labels, and badge designs. Choose this logo font if you seek to communicate a conservative, agreeable and graceful approach. It’s unusual and opens the door for designers to play creatively with this unusual element. The full Nexa font family includes 9 weights and 36 fonts. Choose this logo font in a classically-focused, academic context. Using stencils and airbrush techniques to create stylized images of speeding trains, Cassandre’s work has become one of the most iconic amongst Art Deco. Consider this font for your logo if you are looking to create an internationally recognizable brand with a slightly unconventional and personable character. Defining characteristics include the inward curves of the “C”, the odd curvature of the “S” and turned-in tail of the “y”. No font list would be complete without a stencil typeface, and Revista is an exceptional example. You’ll notice checkpoints along the way where we’ve demystified some of the font and design jargon you find out there. It also includes a web font version as well. Before Didot became known as a typeface, it was the name of a family composed of French printers, punch cutters and publishers in the late 1700s. This font is designed with modern brands and startups in mind. As you’ll see below, Bodoni has a lot in common with the Didot family of typefaces because it was created around the same time in history. Regardless, the Bodoni typeface has its own style. Many people don’t know that Univers was famous before Helvetica and inspired designer Max Miedinger to form a type family. And remember, it’s OK to steal a few ideas from other brand logos and even to use templates as the foundation to create unique logos. Picking the right font for your logo is important, so be sure to spend some time selecting the perfect one for your brand. I’m also not convinced that Swissair is Univers. Pair one of these free logo fonts with an icon, and you are ready to start your business. If you’re a beginner when it comes to using logo fonts, take a look at this practical guide. Choose this logo font if the intention is to apply your logo to a variety of situations for a diverse audience. The whimsical curls and bouncy rhythms are given a bold style that works well in display and fonts. It’s modern, clean, and sturdy, drawing inspiration from Gill Sans and Johnston Sans while holding onto standout contemporary elements. It comes with 376 glyphs and 161 alternatives characters. This font reads well as the main face of a logo, a subtitle or tagline. This typeface experiments with the balance between soft corners with “quick” radii and “slow” corners with wide radii. Giambattista Bodoni took that experiment to an extreme, creating this dramatic font. The “s” looks too rounded at top and bottom. It’s perfect for designing logos for fresh and hipster brands and businesses. This is a classic slab serif face, which means that the serifs are unbracketed and of similar weight to the balance of each character. A monogram font with a futuristic design. It’s ideal for designing logos, posters, flyers, and more. Garamond has an elegant appearance. Try now. The font also comes with a set of bonus content, including line art elements and a custom framework. It’s most suitable for designing logos, business cards, and website headers for tech startups and web design agencies. Everything comes full circle. Overall, Big Caslon feels bold and strong—perfect for making a big point. Foundry is a unique handmade script font that comes in multiple styles, including bot monospace and normal font styles. This creative calligraphy font features a unique design that will help give your logo designs an identity of its own. Many of the iterations we see in recent decades are interpretations of alphabets designed by Claude Garamond and Jean Jannon in the 16th century. The defining characteristic of Uni Sans is the way certain letterforms, such as the “N” and “M,” have extended wedges cut out of the joints. So free fonts are one of the best assets of sort for logos, which is accessible to free for business utilize and the most unassuming of spending plans too. Choose this logo font for a sleek and futuristic look, ideal for clothing brands and startups. It also includes a web font version and an EPS color gradient version. You can use this font to design logos, greeting cards, website headers, titles, and so much more. Here’s a gorgeous typeface that can definitely make it in today’s market. This font has a special style of letter designs as well. They also believed that the individual artistic spirit could coexist with mass production. It includes lots of glyphs and alternate characters as well. This whimsical sans-serif does wonders for mixing style and legibility, leaving an impression through ease and its minimal touches. Good logo fonts work in favor of the brand’s identity, and they ought to be both original and legible to distinguish it in any situation. It brings the elegance of a classic serif face and merges it with the utility of a stencil font. Rock Salt was created by an artist who goes by “Squid”, a Tiki revivalist with a longtime fascination for hand-lettering from comics, toys and packaging from his youth. You can use this font to craft logos for vintage-themed hotels, bars, restaurants, alcohol brands, and more. The curves in the “S” are perfectly imperfect, the proportions of the “E”, R” and “C” produce a visceral impact and the typeface as a whole feels warm and beautiful. Simply enter your business name below and we'll generate hundreds of logo and font combinations just for you. Colette is a freelance creative based between Berlin and the west coast, USA. It should be the most eye-catching out of the fonts you selected. That’s the beauty of such a versatile font! Abril Fatface is a part of Abril, a larger type family system designed by TypeTogether, who are well known for creating custom designs for major corporations. Consider this font for your logo design which seeks a nostalgic or retro feel. Elianto is another great free font you can download and use with your personal and commercial projects. Although, this font is capable of designing logos, signage, posters, and much more. Bowlist is a creative and bold font that lets you design modern and playful logotypes. Consider this font if your disruptive business aims to break—nay set!—trends. Big Caslon is a revival from a group of serif typefaces from the 1600s by William Caslon I. Remember that whatever font family you select will likely be applied across different types of mediums: packaging (bags, boxes), retail elements, print, web, and more. The display font comes in 6 different styles. What’s the font for this article? This site is protected by reCAPTCHA and the Google Privacy Policy and Google Terms of Service apply. Consider this font for financial, health or non-profit industries. Brightsome is a trendy script font featuring a modern look and feel. The font is free to use with your personal projects. Take logos like Burger King, Baskin Robbins, and Walt Disney, for example. It accomplishes this by taking Bodoni and reducing it to a single stroke weight design. Something went wrong posting the comment. This is our series of beautiful, inspiring collections of fonts and typefaces. The font is free to download and use with personal projects. It’s perfect for making a logo for a modern startup, fashion brand, alcohol brands, and much more. Any more than that and your logo design will look too busy and inconsistent. It’s perfect for designing a logo with a classic and retro look. Best Fonts for Clean Logo Design In order to achieve a clean and minimalist look in logo & brand identity design, you should rely on simple and geometric sans-serif fonts like the collection above. Choosing a logo font is more than picking out pretty lettering. Elodie is an all-caps font featuring an art nouveau design. Create the best logos with monogram designs. Lineat font features a design mixed with both modern and futuristic elements. Consider this font for a professional and timeless logo with a flair of personality. The dot on the “i” is circular, the bends are unusual and a visual rhythm comes through when scanning your eyes across text set in this font. Consider this font if you simply can’t quite put your finger on the right font for your business. According to the designer, Rational TW combines Swiss and American gothic elements with a modern aesthetic. Based on broad spectrum of typography styles, a bridge between those extremes was welcome. The font features 400 glyphs and lots of alternates as well. Coming from Nunito, a balanced sans-serif typeface superfamily, Jacques Le Bailly created Nunito Sans as an extension and fresh alternative to one of the most popular sans-serif fonts in the Google Font Library. Here are a few common guidelines to think about: Positive Type Associations. Mike Sans is a bold sans-serif font that features a square-shaped character design with slightly curved edges. Here is a selected list of such fonts. Whether you're building your brand from scratch, reworking your logo or updating your website, we're here to set you up with the right font choices—so you can put your best foot forward. You can instantly see the user-friendly and fun side of these companies in its font designs. Consider this logo font if you want to send an approachable, friendly vibe that is collected, clear and organized at the same time. That’s because the typeface is simple and utilitarian, with quirky touches—like the rounded square tail of the “R”, the narrow “t” and “f”, and the bracketed top flag of the “1”. The font is most suitable for luxury brands. Benford is a free logo font that comes with classic vintage letter design. Some of the main traits to keep in mind while looking for a font that's fit for your fashion brand include exclusivity, sophistication, and extensibility. If you’re working on a logo design for a minimalist brand or a label for a product, Adrift font will come in handy. Which makes this font a great choice for making both titles and logos for creative brands and businesses. We’re here to make that process a bit easier for you. Rufina applies classic typography standards to stencil design. Futura might be one of the most successful and most used typefaces of the 20th century. Serif logo fonts have decorative “feet” at the ends of each letterform and evoke a polished, classic feeling. This font is crafted to help you build a brand logo to follow that trend. Postmark is a modern vintage font that features a design similar to the old typewriter letters. Slab serif logo fonts are bolder, louder serifs with large letterforms designed to be seen from a long distance. Chan’s intention was to communicate a radical perspective to eras that deeply inspired him, specifically Art Deco’s straight lines and bold shapes and Art Nouveau’s organic aesthetic. Its high x-height (the distance between the baseline of a line of type and top of the main body of lower case letters) and short descenders (lowercase letters, such as g and y, that extends or descends below the baseline) grants an approachable display. The font also includes over 1200 glyphs as well. Then you should pick a font with a crispy design that looks great on all sizes of device screens. The font also comes in regular, bold, and decorative styles as well. Moon is a free typeface that comes with a stylishly modern rounded character design. Choose this logo font if you’d rather shout than whisper, but in a politeful way. It looks especially more suitable for food and drink logo designs. The handcrafted font will surely add more value to your designs. Beckman is an elegant and modern sans-serif font you can use to design unique logos for professional and classy brands. Consider this font if your business has a classical and robust aesthetic, or even an electronic and modern feel. Designers, check out these contests so you can start building your career. The font comes in 6 different styles. Top 20 Best Free Fonts for Logo Design [NEW!]. It’s hard to pinpoint where exactly it fits into the context of typographic history, and that’s great for inspiring creativity. Barcelony is a signature font you can use to make modern logos for business cards, luxury brands, fashion and apparel brands, and more. It’s a great choice for sports, automotive, and action-based industries. Make the most out of all of its options; pair Glober with bold, italicized and underlined supporting text within the same family. But the wrong font could spell trouble. Brandon Grotesque stands apart from other sans-serifs with its low x-height, a characteristic that gives the typeface a certain compactness and warmth. The rough and textured look of the font makes it the perfect choice for crafting a logo for a creative brand or a product label designs. The font comes in a web font version as well. It comes with several different styles including regular, bold, bold-vintage, and more. The font also comes with a web font version for using with your online projects as well. But, it will fit in well with creative business logos as well. It’s a good idea to combine a statement font with a more subdued sans-serif font. The number of fonts also depends on the amount of text you’re incorporating in your logo. In this post we are shared some of best free script fonts for logo design & logotypes. These logo fonts come from a selection of Design Wizard logo templates and … FF Avance is special typeface that pushes the envelope on asymmetrical serifs. Choosing a font for a logo design can be tough. Sans Serif font—Famous logos \If your goal is to achieve a clean and minimalist design in your logo, you'd probably go with some sort of sans serif font. Bowlby One SC proved that a font can be both utilitarian and decorative, taking forms to create a design from scanned and co-mingling 20th century type specimens. Both fonts include over 110 glyphs as well. A beautiful free font you can use for free with personal and commercial projects. According to the designer, this font design is inspired by a mix of “zombies and vampires hybrid”. Consider this font for logos which need a font that reaches the extremes of thin and thick stroke widths. Consider this logo font if your business takes a minimal approach and needs a simplified aesthetic. It has rough strokes suggested from both sharp and edged curves. Frutiger designed this typeface to be practical and useful for any purpose. Thanks for writing this. It features a stylish letter design with unique glyphs and special characters that allows you to design a stylish and relevant logo for your business or organization. Inspired by the ancient Aztec symbols and letters, Azteker is a creative sans-serif font that’ll give you plenty of options for crafting a unique logo design. These free script fonts are design friendly which stand in a unique class of their own. Where Rufina departs, however, is in the placement of the character breaks. Based on the unconventional Campton font family, Choplin is a geometric slab serif by German type designer René Bieder. Consider this font for a logo with international appeal and universal accessibility. The type of font you choose for your logo will determine whether it’s a formal brand or a casual brand. Glamor is a perfect elegant font for any stylish design that needs a little bit more sophistication. “Brotschrift” were small fonts in hand setting times for everyday usage, ie inclusive. They created many versions of Didot, one of which is used in the Giorgio Armani logo. Type itself then became a much more competitive business. In these modern times, we not only need variety, but also diversity and creativity. According to font designer Spiekermann, FF Meta was intended to be the antithesis of Helvetica. The font includes lots of glyphs, ligatures, and comes with a web font version as well. It’s ideal for all kinds of startup and business logo designs. Wild Zova is a brush font that comes with 5 different font families, which you can use to design many different types of logos for various brands and businesses. Best of all, Fontfabric has released four weights for free, so you can play with which suits your needs best. It’ll help you select and combine the right fonts. Simply put, a monogram is a … Consider this font for a classic brands that want to be seen as trustworthy, or that espouse old-fashioned values. Now that you’ve got a much better grasp on the variety of typography styles, you’ll be able to make better decisions for your logo fonts.  With a keen eye, you can find the perfect typographic match for your brand. Pair together with a thinner, smaller serif font, like Nixie One, to bring out that most important bold. Cassandre’s work celebrated modern luxury transportation and prosperous lifestyles. Don’t worry. This stylish and unique font has a beautiful design that’s great for designing a logo for a creative brand, agency, or even a title for a product. In the 1990s there were two main transformations in typography. Univers was one of the first typeface styles to present the idea of a consistent font family. Choose this logo font for a humanistic and spirited appeal. You should use no more than 2 or 3 different logo fonts in your logo design. Neue Swift was designed to generate a horizontal flow, helping words and lines look separated and to read. When you are on a budget and need a great font to use for your logo there are some great options out there. While Rockwell hasn’t been in the limelight recently, it’s a standout typeface from the 1930s. A round of applause for your blog article. This font is ideal for creating logos and titles for feminine relate brands and products. Consider this font for your business if you feel inspired by vintage circus styles, classic wooden crate branding or cigar box designs. FF Blur embodies both of these trends. Google Fonts provides … Continue reading "The Best Google Fonts for Logos" Consider this font if your logo will be used regularly on stylish packaging or modern label designs. Ironically, because of its popularity, FF Meta was considered to be the Helvetica of the 90s! If you want to go deeper, check out these beautiful typographic logos and get inspired! When combining different logo fonts in one logo design you want to make sure the fonts complement each other. Both fonts were of somewhat similar fame until the 70s and 80s, when Helvetica was licensed to Xerox, Adobe and Apple, to be one of the core fonts of the PostScript detection language. So learn to find inspiration from other logo designs and designers. Where Helvetica is more rigid, FF Meta is curved and fluid. While there are many other types of fonts used in logo design, it will always come down to serif and sans-serif as they play a key role in defining the brand and the business behind a logo. Script typefaces eluded digital capability for decades. It features a retro style design that’s perfect for creating logos, titles, labels, and greeting card designs. There are also several variants of Garamond (Adobe Garamond, Garamond Premier, Stempel Garamond, etc.) You can then edit the colors and layout to make a logo you'll love. There are multitude of well-designed sans-serif fonts, but I hope this best selling collection will inspire you in the process of logo design . In the end, Futura is a classic sans-serif that holds its own against other typefaces of any era. Find branding inspiration with these 12 fonts — full of personality and designed to speak to a crowd. Finding a free logo font that fits the bill can be even trickier. Consider this font for a tried-and-true appearance that feels familiar to new customers and seasoned design observers alike. Surely you can’t afford to design just one logo per year. Not to be a buzz kill 😉, I did some digging the consensus (according to google) is that it is a modified version of Didot. As explained in the type example above, Docu is a thin typeface and combats overly-wide logo designs. Even as a free font this typeface features a creative design that makes it stand out from most other fonts on our list. But most importantly, where is Gotham HTF? I am impressed. Get the free logo ebook and learn how to build the perfect logo for your brand. In an attempt to convey a technological and futuristic vibe, Exo was born. Best Script Fonts for Graphic Design, Branding & Logo Design There can be an extraordinary number of script fonts available on the market but we wanted to try and narrow that down a bit and give you the best of the best so you can focus on … Let’s take a look at the font trends that will define the next year, and learn from the best about how to choose fonts for your logo and brand identity as a whole. Choose this logo font for evolving and expanding corporations, to create a healthy dialogue around what currently is and what it can become. Break Stones is a brush script font with a unique design. A great source for free web fonts is Google Fonts. One of the best articles I have read about logo fonts. Logo designing is no easy task, and people often undermine the effort that goes into it. 51 electrician logos that’ll give you a jolt. When you’re creating a brand, or helping a client create their brand, a lot of thought goes into the story behind the company. The font you use for the logo should also be part of that personality of the brand. Consider this font if your business aims to feel natural and beautiful. Then you need to find a font that can be resized without affecting its clarity. Rather than looking like a stencil, it almost looks more like an artistic puzzle, with contrast and perceived texture. Being able to choose from 3 separate styles is also a benefit of using this font. Consider this font for brand names containing the letter “Q” and/or brands needing an energetic and outgoing slab serif! It is also highly utilitarian because of its simplicity. Whether you're looking for a lettermark logo or a text logo, you can create a beautiful font logo at BrandCrowd. This ambitious and bold project speaks for itself, and works harmoniously alongside monospace and handwritten fonts. Don’t worry. Learn more about selecting a font for your brand here. Logo fonts are essential for the visual appearance of your brand name. The logo is a part of a brand’s identity. This font is perfect for crafting logos for modern startups and brands with vintage-inspired design styles. I think there were some missing from the list: Proxima Nova is a typeface that balances classic geometry and modern proportions. FF Din was created for the foundry FontFont by Erik Spiekermann (also the creator of FF Meta) and ended up becoming their best-selling typeface.